Outcomes for Content
Composition exploring opposite colours, for the reader to understand the link. The pictures of texture are of lights to reflect the nightlife culture.
C-heads
Nike Air Max
During the critique, these pieces were successful as they are encaging as well as include a spacious composition layout. The text include a fragmented approach of interpretation of what the text means.
Contextual research of past Nike posters, gathering information and type, and how these compositions stand out as well as create a link.
Outcomes:
Fragmentation taken of zooming into the images, to create a link between the two images. This was inspired through Editorial Pieces, such as C-Heads, and ID compositions..
This composition is influenced through Hassan Rahim composition and exploring textures. The composition focuses on textures developed on photoshop.
The concept stems from this idea of life review, your life flashes before your eyes. Vignettes of memories, colours, people, shapes, and feelings which are used in snippets.
The content will appear loose in concept, but will contain deeper autobiographical meanings.
The textures relates to feeling and the incorporation of love subculture.
Layouts influenced by the C-Heads compositions. The compositions create a simpler layout, taken from the critique. During the critique, the compositions were stated to be too overcomplicated. Therefore, taken the critique on board the compositions were less complex to create a more fluent outcome.
Fred Perry
Development of Title pages, to communicate what the pages are, and to create a structure within the publication.
Development of Title pages, to communicate what the pages are, and to create a structure within the publication.
This layout explores pattern through fragmentation. The created background creates a scrapbook feel which relates to the concept of documentation.
Thai Hibbert
Exploring fragmentation through textures and patterns, where the reader makes links introducing culture.
Exploring Compositions layouts.
Palm Angels is the company of the tracksuits in the photography.
This design is influenced through pushing fragmentation. This process is researching into the image. The clothing brand is inspired by the Californian culture. As a designer, i have researched into the surroundings of California, researching in fragmented events. The texts are from newspaper articles in context to the California fire which has taken place now. This design explores a political approach.
Nike, BSMNT, Fabric Will Reid
The contextual examples helped influence the next designs. The idea of this is to explore nostalgic photography. The process of documentation, shows the process of recording events in a snapshot manner.
The photos were developed, however with dried up ink, to create a nostalgic, fragmented approach.
Original Photos
The concept of developing photos in a nostalgic manner.
With this design, this was least successful as the image is too compact and filled. Therefore decided not to include it in the final content production. The process of applying stamps conveys the message of travel and movement. It also relates to the theme of documentation.
Lauren Tepfer
Suburban series
The meaning is a metaphor of those growing up and feeling lonely, unaccounted. The images are empty but also provide comfort which is suggested through tone.
The meaning behind the moon photograph
Astrologic meaning refers to the layers representing a new decision, feel closer to a bigger mystery. The full Moon suggests the moment of truth. Full moon is to achieve a new goal. As it approaches you might gather photos, found object, meaningful totems and place them with your intentions in a prominent place.
To develop the idea further, the development included added backgrounds produced on Photoshop. The colours were taken from Pantone taken from the Suburban pictures. The dates were applied digitally, however applying opacity to create a vintage effect. The tape used is a metallic tone to reflect the idea of standing out and being individual. It is also a neutral colour.
With this layout, the text was placed with no meaning which related to in fragmentation and youth. Therefore an editing process was considered to alter the positioning and size of the typeface.
This typeface positioning relates to youth establish through size and lowercase letters. The placing of the text being on the corner relates to the word of being isolated, out of the picture. This also creates clarity for the photos and creates a more spacious approach towards the composition to relate to suburbia.
Exploration of Travel
Alba Yruela
Barcelona series
Exploring a minimalistic layout as the feedback given was the pictures were overpacked. The typeface colour was taken from the Suburban series for the reader to create the link. The dark background creates a more masculine approach towards the booklet. During the crit, the typeface perhaps could be better in a lowercase to relate to the theme of youth.
The texts include names of the places for the reader to make links between type and image. Feedback was received that perhaps the stamps should have been continuous of the same colour scheme. Some pictures were not straight however this relates to the idea of someone placing it there without thought. The texts were cut off to relate to the concept of infrastructure.
Exploring compositions without backgrounds.
The negative and positive effects towards the series creates a sense of change, which relates to youth of the growing up process. This layout was more successful the images include the same theme.
Suburban series
Successful pieces
During the crit, these two compositions were stated to be the most successful, as these layouts were different and introduce the idea of diversity through layout. The compositions included fullness of type, however the pictures into a spaced out layout. This creates the idea of contrast between city and town which relates to feeling and peoples personalities varying in youth, establishing shyness and confidence.
Nike, BSMNT, Fabric, Will Reid
This contextual reference helped influenced the designs for the nightlife series. The compositions introduces a photo collage effect to initiate the feeling of an adrenaline rush.
Ceon Broughton
The artist records photographs from youth events. This is through raves and parties. The concept of rebellion. The compositions are filled to relate to initiate the idea of the night being packed. The overlaying technique initiates in fragmentation of interpreting each picture. This makes the reader question the images and create links between each picture. Close up of tops relates to the idea of the reader questioning what the image entails, maybe it was a set trend at that certain time of youth.
Sasha Mademuaselle's moscow raves
The layout was influenced by the Hassan Rahim example for his nostalgic piece.
This layout introduces colour, to perhaps signify which colours were in trend. The concept includes repeating pictures to relate to the fulfilment feeling which happens at events. During the crit, this was stated to be visually exciting, however the bottom colour could perhaps be a texture to make the reader question what that texture reflects. It could perhaps relate to the night being a blur.
Nike Air Max TN (Ongoing)
The compositions focuses on textures to emphasise the pattern of the trainers which are in trend. This perhaps suggest a trade mark, where people follow trends which is a huge part of youth colour, how youth initiate their appearance through clothing and materialism.
This idea of materialistic approach, relates to popular culture, what people want to follow and why they follow these trends.
The Ten Virgil
A materialistic nature
The composition creates fragmented logos to make the reader question and interpret what the logo is. It hints to what the message actually suggests.
The photography shows the creative approach of how these trainers are produce. it relates to art culture, and how trainers are used for fashion. The idea of texture makes the reader create the link of what trainer it is. Which relates t the idea of a time capsule.
Lesha Berezovskiy and Purienne
Exploring sex and travel culture.
The layouts include a documentation approach through dates to create the link of travel. It also reflects to sex culture of a special time, which takes place during youth. The layouts a clinical and minimilatic to relate to sensitivity and seriousness of the topic. The type is cropped to perhaps relate to heartache which may occur in relationships.
The use of opacity and overlaying related to in fragmentation of relating to heartbreak. It also conveys a delicate approach towards the layouts.
The layouts are simplified influenced by the C-Head magazine based on nostalgia.
These designs were changed to a CMYK colour, which included a 300ppi and reduced size to an A5 size.
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